The Debut of Strawberry Shortcake: Beyond the Box Stop Motion Shorts #StrawberryShortcake

December 2, 2015 2 Min Read

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STRAWBERRY SHORTCAKE GOES “BEYOND THE BOX”
WITH NEW STOP-MOTION VIDEO SHORTS, PREMIERING DECEMBER 2 ON THE STRAWBERRY SHORTCAKE YOUTUBE CHANNEL

The Humorous 1- to 2-Minute Shorts, Starring Strawberry Shortcake Dolls in Stop-Motion Animation, Bring a Fresh Attitude to Lifestyle and Pop Culture Trends, Including Selfies, Hipsters, and Hashtags. The shirts will air on the Strawberry Shortcake YouTube channel. (https://www.youtube.com/user/StrawberryAGP)

The BtB shorts will take a humorous look at today’s lifestyle and pop culture trends, featuring toys from the Strawberry Shortcake universe shot using stop-motion animation. Produced by crowd-sourced production company Tongal, the 1- to 2-minute shorts cover topics such as “taking selfies,” “being a hipster,” “gluten-free” and “hashtag life”—each capped with a good-humored, uniquely Strawberry Shortcake message, such as the importance of being yourself or enjoying each moment.

“We’re excited for fans to view Strawberry Shortcake through a new lens, with these witty, contemporary short videos,” says Leigh Anne Brodsky, Managing Director of Peanuts Worldwide and Iconix Brand Group’s Entertainment Division. “The Strawberry Shorts program aims to boost Strawberry Shortcake’s presence on YouTube and to engage fans of all ages who are already creating terrific user-generated content. Strawberry’s personality is as lively and warm-hearted as ever, while she’s also 100% of the moment and relevant to today’s audience.”

Seasons 1 and 2 of Strawberry Shortcake: Beyond the Box will each consist of four episodes that will premiere weekly. Additional plans for upcoming seasons include fan sweepstakes, special endings and more. See the first episode now and be sure to subscribe to the Strawberry Shortcake YouTube channel to see them all.